Out and About in Senoia

Senoia, Georgia: From Quiet Town to ‘Walking Dead’ Phenomenon

Senoia, Georgia: From Quiet Town to ‘Walking Dead’ Phenomenon

by | May 31, 2024

In the heart of Coweta County lies Senoia, Georgia, a picturesque town that underwent a remarkable transformation after being chosen as a primary filming location for AMC’s hit series “The Walking Dead.” Initially, Senoia’s appeal lay in its charming, historic buildings and the iconic water tower that creates a scenic skyline, qualities that caught the attention of the show’s location manager, Michael Riley. The proposal to convert Senoia into the fictional Woodbury and later Alexandria brought a mix of skepticism and excitement among the residents and businesses. Despite concerns over the disruption filming might cause, a partnership with AMC brought about unforeseen prosperity and recognition to this quaint Southern town.

The economic and tourism boom Senoia experienced as a result of “The Walking Dead” is nothing short of spectacular. From a town previously marked by its quiet, laid-back atmosphere with around 3,500 residents, Senoia evolved into a bustling tourist destination, attracting fans from across the globe. The introduction of attractions like the Woodbury Shoppe, Nic & Norman’s restaurant, and various themed tours helped invigorate the local economy and spurred new business ventures. The sight of out-of-state license plates became common, and the town’s population began to rise, reflecting the allure of living in such a unique and vibrant community.

Senoia transformed into 'The Walking Dead's Woodbury and Alexandria.
Senoia transformed into ‘The Walking Dead’s Woodbury and Alexandria.  Source: ajc.com

Living amidst a TV show set, although initially daunting for some residents, yielded an array of unique experiences and personal stories. Families residing within the Alexandria vicinity, for instance, found themselves adapting to the peculiar sight of zombies ambling down their streets and having to maintain their yards in a deliberately unkempt state to suit the post-apocalyptic setting of the show. Despite the disruptions, many locals embraced their roles in this living set, finding joy and a sense of pride in contributing to the success of “The Walking Dead.” Their stories underline the sense of community and adaptability that defines Senoia, which managed to balance the demands of a major television production while maintaining a harmonious everyday life.

The Woodbury Shoppe: A symbol of Senoia's commercial boom.
The Woodbury Shoppe: A symbol of Senoia’s commercial boom.  Source: ajc.com

As “The Walking Dead” concluded, Senoia faced the challenge of transitioning from a town synonymous with the series to maintaining its tourism appeal and economic vitality without the constant buzz of filming. Thankfully, the legacy of the show, combined with the foresight of local business owners and residents, ensured that Senoia didn’t just fade back into obscurity. Today, the town continues to thrive, with AMC-built homes becoming hot properties, a diversifying array of businesses on Main Street, and the steady allure of “The Walking Dead”-related tourism. The transformation of Senoia proves that even after the cameras stop rolling, the spirit of the show and its impact on this Georgia town will continue to draw visitors, new residents, and economic opportunities.

Local resident and special effects technician, Joe, represents the intertwined lives of Senoians and the show.
Resident and special effects technician, Joe, represents the intertwined lives of Senoians and the show.  Source: ajc.com

Senoia’s story is a testament to the positive impacts film and television productions can have on small towns. From initial skepticism to embracing the opportunities presented by “The Walking Dead,” Senoia has emerged as a prime example of how media exposure and creative collaboration between a town and a production can lead to lasting economic and cultural benefits. Today, Senoia stands as a vibrant community that celebrates its past while looking eagerly towards a bright future, welcoming all who are drawn by its unique charm and storied streets.